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RED STRING KABBALAH KEEP YOUR FAMILY AWAY FROM BAD LUCK

RED STRING KABBALAH KEEP YOUR FAMILY AWAY FROM BAD LUCK

$9.99 52m
RED STRING KABBALAH    - " THE GENUINE & ORIGINAL ONE "

RED STRING KABBALAH - " THE GENUINE & ORIGINAL ONE "

$9.99 2h 28m
rare 1981 Daion Guitars catalog & pricelist on CD !!

rare 1981 Daion Guitars catalog & pricelist on CD !!

$8.99 2h 55m
Decca catalog of 1943 78 rpm records

Decca catalog of 1943 78 rpm records

- $0.99 9h 24m
RESIDENTS UWEB WILLIE WATCHES CATOLOG VERY RARE WEIRD

RESIDENTS UWEB WILLIE WATCHES CATOLOG VERY RARE WEIRD

2 $5.50 9h 25m
RESIDENTS UWEB NEWSLETTER VOL. 1 NO. 3 SUMMER 1989 L@@K

RESIDENTS UWEB NEWSLETTER VOL. 1 NO. 3 SUMMER 1989 L@@K

2 $5.50 9h 30m
RESIDENTS UWEB NEWSLETTER NO. 3 VOL. 1 SUPPLEMENT 1989

RESIDENTS UWEB NEWSLETTER NO. 3 VOL. 1 SUPPLEMENT 1989

2 $5.50 9h 37m
RESIDENTS UWEB NEWSLETTER #1 VOL. 2 CHOCK FULL O' STUFF

RESIDENTS UWEB NEWSLETTER #1 VOL. 2 CHOCK FULL O' STUFF

2 $5.50 9h 42m
RESIDENTS UWEB NEWSLETTER VOL 2 NO 2-1 2 SUPPLEMENT WOW

RESIDENTS UWEB NEWSLETTER VOL 2 NO 2-1 2 SUPPLEMENT WOW

2 $5.50 9h 49m
RESIDENTS UWEB NEWSLETTER VOL 3 NO 1 FREAKSHOW WEIRD

RESIDENTS UWEB NEWSLETTER VOL 3 NO 1 FREAKSHOW WEIRD

2 $5.50 9h 54m
RESIDENTS UWEB NEWSLETTER VOL 3 NO 2 RALPH SANTA DOG

RESIDENTS UWEB NEWSLETTER VOL 3 NO 2 RALPH SANTA DOG

2 $5.50 9h 59m
RESIDENTS UWEB NEWSLETTER VOL 3 NO 2 WE MOVED ISSUE ???

RESIDENTS UWEB NEWSLETTER VOL 3 NO 2 WE MOVED ISSUE ???

2 $5.50 10h 5m
RESIDENTS UWEB NEWSLETTER VOL 4 NO 1 WILLIE BLEW IT ODD

RESIDENTS UWEB NEWSLETTER VOL 4 NO 1 WILLIE BLEW IT ODD

2 $5.50 10h 13m
USED CROSS TROMBONES

USED CROSS TROMBONES

$100.00 20h 22m

News

  • Paperback History
    Inexpensive books bound in paper have existed since at least the 19th century and exist in a number of formats that have specific names, such as pamphlets, cheap editions, yellowbacks, dime novels and railway novels. Today most paperbacks are called either "mass-market paperback" or "trade paperback", the differences of which are described later.

     

    The 20th century mass-market paperback format was pioneered by German publisher Albatross Books in 1931 but the experiment was cut short. In England Penguin Books adopted many of Albatrosss innovations, for instance the conspicuous logo and the color coded covers for different genres, beginning in 1935,and was an immediate financial success. British publisher Allen Lane launched the Penguin imprint in 1935, with 10 reprint titles; this started the paperback revolution in the English-language book market. Number one on the Penguin list of 1935 editions was André Mauroiss Ariel.

     

    Allen Lane intended to produce cheap books. He bought paperback rights from publishers, ordered huge print runs (e.g., 20,000 copies) to keep unit prices low, and looked to non-traditional book selling retail locations. Booksellers were initially reluctant to buy his books. But Woolworths, placed a large order on the books, and the books sold extremely well. After this initial success, booksellers were no longer reluctant to stock paperbacks. The word Penguin became closely associated with the word paperback.

     

    Robert de Graaf, in 1939, issued a similar line in the USA, partnering with Simon & Schuster to found the Pocket Books imprint. The term pocket book became synonymous with paperback in English-speaking North America. In Québec, the term "ivre de poche was used, and continues to be used today. De Graaf, like Lane, negotiated paperback rights from other publishers, and produced large print runs. His practices contrasted with those of Lane in his adoption of illustrated covers, aimed at the North American market. In order to reach an even larger market than Lane had, he went the mass market route, through distribution networks of newspapers and magazines, which had a lengthy history of being aimed (in format and distribution) at mass audiences. This was the beginning of mass market paperbacks.

     

    Because of its position as Number One in what became a very long list of Pocket editions, James Hiltons Lost Horizon is often cited as the first American paperback book, which is not correct. The first mass-market, pocket-sized, paperback book printed in America was an edition of Pearl Bucks The Good Earth, produced by Pocket Books as a proof-of-concept in late 1938, sold in New York City, and now very collectible.